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Shantou (Chenghai) International Toys & Gifts Fair — 25ª edición

📍 Shantou, Guangdong — Shantou International Convention and Exhibition Center

📅 29 Oct 2026 – 1 Nov 2026

Official fair website ↗

Updated on 11 Jul 2026 · ⏱ 1 min read

About this fair

La gran feria anual de juguetes de Chenghai, distrito de Shantou conocido como la «capital china del juguete y el regalo»: más de 50.000 empresas del sector fabrican aquí, con Chenghai representando más de la mitad de la producción china de juguetes de plástico y en torno a un tercio de la producción mundial.

Most in-demand products

Juguetes de licencia, juguetes educativos, bloques de construcción, peluches, juguetes teledirigidos, artículos de fiesta y regalo, además de zonas específicas de papelería y coleccionismo.

Sources and verification

Is this trade fair worth visiting?

✓ Yes

Yes, especially if you source Toys, Baby & Kids, want to compare samples in person or negotiate with several manufacturers in a few days.

— Not necessarily

Probably not if your product belongs to a different sector than Toys, Baby & Kids, you already have verified suppliers and only need repeat orders, or the potential volume does not justify the trip.

Tips for visitors

Si tu producto es juguete o artículo de regalo, esta feria concentra en un único distrito una densidad de fabricantes que no encontrarás en ninguna otra parte del mundo: aprovecha para visitar fábricas cercanas tras la feria.

Location and what's nearby

Quick guide to Shantou

What to see

🛍️

Chenghai (toy capital)

The district hosting the toy fair, with thousands of manufacturers and showrooms in the sector

🏛️

Xiaogongyuan (Little Park)

Historic center with 1930s colonial arcade (qilou) architecture, centered on the Zhongshan pavilion

🌳

Nan'ao Island

Island with beaches, fishing villages and viewpoints, an hour by bus from downtown

Getting around

Shantou shares an airport with neighboring Jieyang and Chaozhou: Jieyang Chaoshan International Airport (SWA), about 30 km from downtown, with flights to major Chinese cities and a few international routes (Bangkok, Singapore, Hong Kong). Shuttle bus to downtown (~20-25 CNY, 45-60 min) or taxi/DiDi (~100-150 CNY, 40-50 min). Two high-speed rail stations: Shantou (the more central one) and Chaoshan, with direct connections to Shenzhen, Guangzhou and Xiamen. To get to Chenghai (where the toy fair is) or Nan'ao Island, the usual option is a city bus or DiDi.
On local networks in mainland China, some international services may be restricted or unavailable. If you rely on them for work, prepare a connectivity solution that complies with current rules before travelling and do not depend on a single app. Hong Kong operates under a different internet regime.

Most used apps

D
DiDiBook a taxi/ride-hailing, Uber's equivalent
A
Amap (高德地图)GPS navigation, the most accurate in China
W
WeChat PayWidely used mobile payment; compatible international bank cards can be linked
A
AlipayWidely used mobile payment; supports international cards and transport services
M
Meituan (美团)Food delivery and local bookings
1
12306Official rail and high-speed train tickets for intercity travel
See the full Shantou guide →

Before your trip

How I can help you with this fair

Going to visit this fair? I'll support you in supplier negotiations, act as your interpreter, and handle upfront verification so you don't go in blind.

Help me source toys, baby and kids suppliers in China →

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