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Music China 2026 — Shanghai — 2026th Edition

📍 Shanghai, Shanghai — Shanghai New International Expo Centre (SNIEC)

📅 28 Oct 2026 – 31 Oct 2026

Official fair website ↗

Updated on 22 Aug 2026 · ⏱ 1 min read

About this fair

Music China 2026 is confirmed for 28–31 October at Shanghai New International Expo Centre. Messe Frankfurt describes it as Asia’s leading musical-instrument fair, covering instruments, accessories, services and technology. It is relevant for sourcing instruments, accessories, components and music electronics, with a strong mix of manufacturers, brands and professional distributors.

Most in-demand products

Guitars, keyboards, pianos, wind/string instruments, percussion, traditional instruments, accessories, cases, components, audio and music technology.

Sources and verification

Is this trade fair worth visiting?

✓ Yes

Yes, especially if you source Consumer & Home Goods, Electronics & Appliances, want to compare samples in person or negotiate with several manufacturers in a few days.

— Not necessarily

Probably not if your product belongs to a different sector than Consumer & Home Goods, Electronics & Appliances, you already have verified suppliers and only need repeat orders, or the potential volume does not justify the trip.

Tips for visitors

For instruments, define woods/materials, tolerances, finish, tuning and humidity control; for music electronics validate noise, power supply, firmware and compatibility. For private label, clarify ownership of designs and tooling.

Location and what's nearby

Quick guide to Shanghai

What to see

🌆

The Bund

Riverside promenade with views of the Pudong skyline

🌆

Shanghai Tower / Oriental Pearl Tower

Iconic Pudong observation decks

🏛️

Yu Garden

Classical Chinese garden in the old town

🛍️

Nanjing Road

The city's main pedestrian shopping street

Getting around

Shanghai has one of the world's largest metro networks. SNIEC is mainly served via Longyang Road/Huamu Road and NECC via East Xujing/National Exhibition and Convention Center, depending on the entrance. The Maglev links Pudong Airport with Longyang Road in about eight minutes; continue from there by metro or taxi.
On local networks in mainland China, some international services may be restricted or unavailable. If you rely on them for work, prepare a connectivity solution that complies with current rules before travelling and do not depend on a single app. Hong Kong operates under a different internet regime.

Most used apps

D
DiDiBook a taxi/ride-hailing
A
Amap (高德地图)GPS navigation
W
WeChat PayWidely used mobile payment; compatible international bank cards can be linked
A
AlipayWidely used mobile payment; supports international cards and transport services
M
Meituan (美团)Delivery and bookings
1
12306Official rail and high-speed train tickets for intercity travel
See the full Shanghai guide →

Before your trip

How I can help you with this fair

Going to visit this fair? I'll support you in supplier negotiations, act as your interpreter, and handle upfront verification so you don't go in blind.

Help me source consumer and home-goods suppliers in China →

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